FOR IMMEDIATE RELEASE

February 13th, 2025

BettorWatch Partners with Kindbridge Behavioral Health to Enhance Problem Gaming Support

New Partnership Expands Access to Licensed Mental Health Professionals for At-Risk Players

Las Vegas, NV – BettorWatch, Inc., a leader in responsible gaming technology solutions, today announced a strategic partnership with Kindbridge Behavioral Health (“Kindbridge”), a pioneering mental health service provider specializing in mental health services for individuals facing challenges related to problem gaming, as well as other serious behavioral addictions. This collaboration aims to empower gaming operators to proactively offer accessible mental health care to their patrons, which is expected to support thousands of players annually marking a significant advancement in the industry’s commitment to reducing gaming-related harm.

Through this partnership, BettorWatch will integrate Kindbridge's comprehensive services into its platform, enabling gaming operators to opt-in and provide their customers with direct access to specialized mental health support when red-flag behaviors are detected. This initiative not only facilitates early intervention for individuals exhibiting signs of problematic gaming behavior but also underscores the industry's dedication to advancing player well-being.

Kindbridge works with top operators across the regulated gaming industry to deliver specialized mental health support, ensuring that at-risk players receive timely, effective care tailored to their unique needs.

"We are thrilled to partner with Kindbridge Behavioral Health to offer their problem gaming counseling services," said Bryan Price, CEO of BettorWatch. "By offering operators the ability to seamlessly connect their patrons with expert mental health resources, we are taking a fundamental step toward fostering a safer and more sustainable gaming environment."

Kindbridge Behavioral Health is a leading provider of specialized telehealth services for individuals struggling with gaming-related challenges. By leveraging a nationwide network of preeminent clinical counselors, Kindbridge ensures that at-risk players receive immediate, confidential, and evidence-based care no matter where they are. With a commitment to accessibility and innovation, Kindbridge is reshaping the way mental health support is integrated into the gaming industry.

"Partnering with BettorWatch allows us to extend our reach within the gaming community, meeting players where they are and offering support when they need it most," stated Daniel Umfleet, CEO of the Kindbridge Group. "Together, we can proactively address problem gaming by equipping operators with the necessary tools to offer immediate support, ultimately enhancing player protection and promoting responsible gaming best practices."

This collaboration sets a new standard in the gaming industry by integrating mental health support directly into the gaming experience. By enabling operators to opt-in to offering care, BettorWatch and Kindbridge are leading the charge in prioritizing player health and safety. As the gaming industry faces heightened responsibility to safeguard player well-being, the BettorWatch-Kindbridge partnership marks a pivotal shift—ensuring that access to care is not an afterthought, but a fundamental pillar of a more sustainable gaming ecosystem.

For more information about this partnership and the services available to operators and players, please visit bettorwatch.com and kindbridge.com.

About BettorWatch, Inc.

BettorWatch, Inc. is a Las Vegas-based company dedicated to promoting responsible gaming through innovative technology solutions. Launched in January 2025, BettorWatch collaborates with leaders in the U.S. gaming industry to develop strategies that address potentially problematic gaming behavior, aiming to create a safer and more sustainable gaming environment.

About Kindbridge Behavioral Health

Kindbridge Behavioral Health is a premier telehealth provider, combining top U.S. clinical counselors, research, and technology for comprehensive care. We address grief, trauma, anxiety, depression, and behavioral addictions, offering a safe space for healing and recovery. For more information, please visit https://www.kindbridge.com.

For media inquiries, please contact:

Bryan Price - CEO, iProtekt

bryan@bettorwatch.com

Patrick Eichner - Communications, Kindbridge Group

patrick.eichner@kindbridge.com